Wednesday, October 30, 2019
The relationship between per capita gross domestic product and both Assignment
The relationship between per capita gross domestic product and both secondary school enrolment rate and bank rates - Assignment Example The paper tells that gross domestic product is the measure of a countryââ¬â¢s total productivity level. It refers to the total cost of output in commodities. Elements of gross domestic product include ââ¬Ëconsumption, investment, government purchase, and net exportââ¬â¢. Both consumption and net export of an economy are factors of the territoryââ¬â¢s available economic resources and its level of disposable income. With high levels of disposable income, people are able to purchase into consumptions as well as invest into export dealings. Investments, on the other hand, refer to monetary value of resources that are used for production processes. Whether through private or public sector, investment rates and levels depend on the availability of resources and the capacity to acquire such resources through savings or borrowings. The last component of gross domestic product is government expenditure through central government, local governments, and governmental institutions in public utilities such as education. Per capita gross domestic product measures the net output per person. It therefore depends on a countryââ¬â¢s population size and may have a different trend from the real gross domestic product. One of the fundamental contributors to economic growth is the availability of resources for injection into the economy. Since financial institutions are a source of monetary resource through provision of loans, they are of prime importance to economic growth. Provision of loans to investors and private consumers for instance has direct effects on consumption, investments, and net export... It refers to the total cost of output in commodities. Elements of gross domestic product include ââ¬Ëconsumption, investment, government purchase, and net exportââ¬â¢ (Mankiw, 2008, p. 496). Both consumption and net export of an economy are factors of the territoryââ¬â¢s available economic resources and its level of disposable income. With high levels of disposable income, people are able to purchase into consumptions as well as invest into export dealings. Investments, on the other hand, refer to monetary value of resources that are used for production processes. Whether through private or public sector, investment rates and levels depend on the availability of resources and the capacity to acquire such resources through savings or borrowings. The last component of gross domestic product is government expenditure through central government, local governments, and governmental institutions in public utilities such as education (Mankiw, 2011, p. 198). Per capita gross domesti c product measures the net output per person. It therefore depends on a countryââ¬â¢s population size and may have a different trend from the real gross domestic product (Boyes and Melvin, 2007, p. 389, 390). One of the fundamental contributors to economic growth is the availability of resources for injection into the economy. Since financial institutions are a source of monetary resource through provision of loans, they are of prime importance to economic growth. Provision of loans to investors and private consumers for instance has direct effects on consumption, investments, and net export (Brooks, 2008, p. 502; Yartey et al, 2008, p. 22). Credit rates of banks, which is a factor to their lending capacity determines availability of loans to investors and consumers. Similarly, lower
Sunday, October 27, 2019
Macro and Micro Economic Drivers
Macro and Micro Economic Drivers Management in a Complex World A View on Macro and Micro Economic Drivers At a macro level, the complexity of global corporate management can be better understood by studying the Business Cycle Fluctuations. However, the complexity is further intensified with the existence of micro economic forces, which we will be studying using Michael Porters Five Forces model. MACRO-ECONOMIC FORCES Business cycle fluctuations are a key driver of multinationalsââ¬â¢ profits. An accurate understanding of the length and depth of business-cycle fluctuations is therefore an important element in successful planning of firmsââ¬â¢ investments as well as in forming the appropriate strategies. During the last fifty years there have been a decline in frequency and depth of recessions in a large majority of countries in what is known as the Great Moderation. However, the Great Recession that began at the end of 2007 brought this pattern to an end. Understanding the causes of the Great Moderation is critical as it helps in understanding the future patterns of the macroeconomic environment. Two important aspects of recessions are tightening of credit conditions and increased unemployment. However, these conditions significantly differed across countries. While in Germany or Denmark the unemployment rate did not increase much, in Spain it has increased from 8% to over 20%. The Great Recession should be seen as a wakeup call for the risks of globalisation. Increased trade volumes that have come with globalisation is the international amplification of downturns in large developed economies such as the U.S., Japan and the EU. Increased financial integration paralysed developing countries from counteracting the global effects of these shocks. As a result, domestic recessions in developed economies contribute with a significant destabilizing force towards developing countries. This new reality was hard to anticipate 10 years ago when the consensus was that openness to international capital was the main destabilizing factor of developing economies. However, China did not experience any currency crisis in the 1990s and became the largest holder of foreign exchange reserves, together with effective capital controls, China maintained an artificially low RMB that helped it grow its export markets. Despite Chinaââ¬â¢s productivity miracle had many factors, one of the most important was the acceleration at which Chinese companies mastered increasingly sophisticated technologies. A large academic literature tried to understand the causes of business cycle fluctuations and their effects on the economy. Some of the literature propositions include shocks to government spending, taxes, money supply and demand, input prices such as energy or capital, news about future technology, wage and price mark-ups, volatility and frictions in credit markets. 2.1UNEMPLOYMENT A key aspect of business cycles is the fluctuations in the unemployment rate. The academic literature has studied this in the context of the search and matching models (Mortensen and Pissarides, 1994). These models recognise that it is costly for workers to search for jobs and for companies to post vacancies. In equilibrium, these search and matching frictions generate both unemployed workers and unfilled vacancies. The search and matching models have been used to study how different regulations such as firing costs, hiring cost, minimum wages, and collective bargaining agreements affect the unemployment rate and the average duration of unemployment phases. 2.2BUSINESS CYCLES IN DEVELOPING COUNTRIES In addition to analysing the time variation of fluctuations, the literature also studied the geographical variation in business cycles. In particular, a body of research tried to understand how and why business cycles are different in developed and developing countries. Comin et al. (2009) explore the effect that shocks to developed economies have on developing countries. They found that disturbances that originate in developed economies are a key driver of business cycles in developing countries. This is not only the case because they contract the demand for exports to the developed economies but also because they affect the flow on new technologies to developing countries. 2.3GLOBAL IMBALANCES Though the literature on global imbalances has taken a U.S. theme, global imbalances are as much about Chinese trade surpluses as U.S. trade deficits. Some of the proposed explanations of the global imbalances are: Lack of investment opportunities in developing countries. Savings glut (Rajan, 2006). Increased in U.S. wealth (Backus et al., 2009). Excess consumption by the U.S. Decline (increase) in relative competitiveness of U.S. (Asian countries). Undervaluation of the RMB (Dooley et al., 2003). More efficient financial intermediation by the U.S (Eichengreen, 2004). Asian reserves are a collateral for U.S. FDI in Asia (Dooley et al., 2004). 2.4INFLATION Empirical evidence suggests that high inflation is damaging to an economy because of its distortionary effects on investment and savings decisions. High inflation encourages people to spend and discourages saving, thereby reducing the funds available for deployment to the most efficient uses in the economy. So, in the long run, overspending and reduced savings could result in an underperforming economy and ultimately lead to slower economic growth. Perhaps more condemning is that high inflation is often highly variable. Because investment decisions are based on forward-looking expectations of real (inflation-adjusted) interest rates, inflation that is highly variable is damaging as it amplifies uncertainty and ambiguity. 2.5EXCHANGE RATES Businesses that trade internationally, are under the mercy of global exchange rate fluxes. Changes in currency conversion rates can increase or wipe out profit gains. When a firm has profits in millions, this can make a significant impact on profits and losses. For instance, McDonalds saw sales increase in Europe during 2011, but the annual profits went down as a result of a weakness in euro. The rapidly changing exchange rates can have the potential to make businesses reluctant to set firm figures in contracts early before a deal takes place. Therefore, organisations need to embrace and understand the risks of doing business internationally. MICRO-ECONOMIC FORCES The micro economic forces are best understood by considering Porterââ¬â¢s Five Force model, which consists of: Suppliers Bargaining Power, Buyer Bargaining Power, Threats from New Entrants, Threats from Substitutes, and Degree of Rivalry. For better understanding the author will use the automotive industry in the UK as a base for discussion. 2.1BUYER POWER Main buyers within the automotive manufacturing industry are dealerships. They are highly dependent on manufacturers which undermines their buyer power. There is a large number of buyers within the automotive manufacturing industry which, along a relatively high level of product differentiation, weakening the buyer power. Dealers are forced to sell car models of preference to customers, which also tends to reduce their buyer power further. Overall, buyer power is relatively weak in this industry. 2.2SUPPLIER POWER Key raw materials needed by automotive manufacturers are commodity items, such as metals. Which are usually manufactured by other firms. With the fairly low differentiation in raw materials, causing less differentiation on the supplied side, subsequently reducing supplier power. However, the critical importance of quality raw materials and components to automotive manufacturers (especially safety-wise) can enhance supplier power. Taking a macro perspective, there has been fluctuation in the prices of primary raw materials, which places pressure on manufacturers margins. Typical suppliers are more likely to sell to a variety of different sectors, with the automotive industry being forming a small part of their customer base. Which strengthens the position of suppliers. Overall, supplier power is moderate 2.3NEW ENTRANTS In markets where there is little protection or barriers to entry from government regulations, customers having little brand loyalty, start-up costs are low, products in the existing market are not unique, production process is simple and access to inputs are relatively easy, risks of new entrants are significantly higher. Putting this into context, the automotive manufacturing industry in the UK has a low new entrants threat level. For new entrants, setting up a production facility is an endeavour that involves the need of large start-up capital thus forming a strong entry barrier enhanced with the high fixed cost too. Which is further amplified with the existing car manufacturers who command strong brand equity and the tighter emission regulations. Taking a macro perspective, the global economic downturn has had a negative impact on car sales as consumers have avoided making expensive purchases. This has resulted in a fall in demand, which reduces the likelihood of new entrants. This shows the importance of considering the macro as well as the micro factors in the approach to corporate management. Overall, the threat of new entrants is assessed as weak. 2.4THREAT OF SUBSTITUTES Numerous other forms of transportation are available, but none provide the convenience and independence of automobiles. However, the main substitute threatening players in this industry is used vehicles. Taking a macro perspective, during the global economic downturn as consumers avoid making big purchases, this amplifies the threat of cheaper substitutes such as used cars or public transport. The threat of substitutes is fairly moderate. 2.5DEGREE OF RIVALRY Highly competitive industries generally yield low returns because the competition costs are high. The automotive industry for instance, is considered to be an oligopoly globally, which helps minimising the effects of price based competition. Automakers understand that price based competition does not necessarily increase the size of the marketplace but will rather put pressure on their profit margins. There is some degree of diversification amongst manufacturers. Honda, for example, uses diversification to reduce dependence upon the automotive industry to an extent, and consequently eases rivalry The presence of strong, multinational incumbents such as Honda and Nissan intensifies rivalry and makes it difficult for smaller players to compete. The degree of rivalry in the automotive industry is further increased by high fixed costs related with manufacturing and the low switching costs for customer when buying. Both macro and micro forces play indicative role for global corporate management. A detailed analysis of both macro and micro is essential in order for businesses to consider entering a foreign or local market.
Friday, October 25, 2019
West Virginia, My Home :: Personal Narrative Writing
West Virginia, My Home Where is home? Home is West Virginia, where spring flowers grow, summer nights are cool and calm, and fall leaves change colors as they blow across the ground. The three things I love most about West Virginia is the beautiful seasons, the recreational activities, and the fact that all my family live here. West Virginia is a recreational state, filled with beautiful seasons and strong family values. The number one reason I love West Virginia is because all my family lives here. Moving away would mean missing out on those Sunday lunches at grandmasââ¬â¢, and the annual holiday gatherings. My family is a close knit family who enjoy spending time together even though we do argue. West Virginia as a whole prides itself on their strong family values. I as a West Virginia citizen, have adopted these family values and could never leave the people and state I love the most. The number two reason I love West Virginia is the fun recreational activities it has to offer. In the spring I can go watch a baseball game, or take a relaxing walk through the beautifully flowered gardens. In the summer I may enjoy a soothing swim, or white water raft down the New River. Also in the fall I can walk through Grandview State Park and see the various colors of the leaves. After my walk I could stop by the theater and take in a production of Annie. These are just a few of the recreational activities that I enjoy every year in West Virginia. The third reason I love West Virginia is because we are blessed with a variety of seasons. These beautiful seasons include; spring, summer, fall, and winter. In the spring I love to watch nature as life renews itself all around me. In the summer I love the warm weather as I take a dip in the calm lake. During the fall I love to watch the leaves change colors as I walk through the woods.
Thursday, October 24, 2019
Importance of Computer Essay
Science is one of the greatest blessings in modern life. Scientific advancement has led to many important inventions. One of them is the computer. About a decade back, a computer was seen as a wonder machine. A few years later, this wonderful machine came closer to us as the Personal Computer (PC) entered the household scene. The computer today plays a significant role in our everybodyââ¬â¢s life. Computers are used practically everywhere. The use of computer in our country in the past two decades has taken a big jump. Today computers do much more than simply compute, super market scanners calculate our grocery bill while keeping store inventory; computerised telephone switching centres play traffic cop to millions of calls and keep lines of communications untangled, and Automatic Teller Machines (ATM) let us conduct banking transactions from virtually anywhere in the world. The extensive use of computers in all fields of business has improved efficiency of the industry and the economy of the country. Computers have the capacity to do extremely complicated work in all branches of learning. Computers can be effectively used in solving the most difficult and complex mathematical problems. The other use of computers can be in compilation of information. Thus there will be a saving of time in research works. Computers can provide information to prevent traffic accidents. They can do such works which make the worker dull to repeat a process hundred times or more. Automation of work through computer will save the time and energy of human life. Thus human beings will get more leisure than they have today. Computer is the result of human mind exercises. It is a machine. It can help in any physical action. It can be used in progressing a physical work. It cannot think independently. We have to feed it before taking any mental work. We can find the answers based and limited to feeding material. First, we have to feed for a particular field to find some answers related to that field, we cannot find an answer from a vacuum because there is no ndependent feeling and thinking to answer without any base. Computers will never be able to replace man as they need detailed instructions from man and can never lead independent lives. In the Armed Forces computers are being widely used for collecting complex data for the aircrafts, missile and guns. The radar system is controlled with complex computers to give early warnings of coming enemy unit. Computers are also being widely used in mass communication and medical science. Today the police have started storing data on crimes and criminals on computers. Computers now have become a need of the day, in modern life. They are being used in every field of work. Due to importance of computer, its knowledge has been thought an essential qualification for a job. No doubt computers are capable of doing everything, but it is falling short of thinking. This is still only reserved form of man. So here computers are only machines; it cannot compete with man though they have overcome him in many ways
Wednesday, October 23, 2019
How Smell Affects Taste
How Does Smell Affect Taste? Table of Contents 1. Abstractâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦. 1 2. Scripture Referenceâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦ â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.. â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦. 2 3. Research Sectionâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.. â⬠¦.. 3-5 4. Hypothesisâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â ¬ ¦Ã¢â¬ ¦6 5. Materials Listâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.. 7 6. Procedureâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦8 7. Observation/Results/Conclusionâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦9-13 8. Works Citedâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.. 14 9. Acknowledgements â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢ ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.. 15 Abstract The purpose of this project is to experiment if smell affects taste.In the hypothesis it is stated that when the nose is plugged the taste of a jellybean will be affected. It is also hypothesized that when a subject is given a certain flavor of jellybean to taste they will remember the taste of the same flavored jellybean with the smell impaired. A brief overview of the experiment is as follows. Eight subjects will be tested for their sense of taste. They were given four different flavors of jellybeans to taste twice, once with a nose plug and once without. Group one was asked to taste the first flavor of a jellybean with the nose plugged first.Then they were given the same flavor of jellybean to taste without the nose plug. The same procedure was used with the remaining three flavors. In contrast, group two was given the jellybean to taste without the nose plug first and with the nose plug second. The four flavors of the jellybeans were tasted in this order: marshmallow, lemon, pear, licorice. The results for each independent variable are as follows. The nose plug did affect the taste of the jellybean. But, group two did not remember the taste of the jellybean when the nose was unplugged. In both groups, taste was affected and flavors were not easily guessed. Scriptural ReferenceTaste ââ¬Å"Taste and see that the LORD is good; blessed is the man who takes refuge in him. â⬠Psalm 34:8 (NIV) I chose this Bible verse because it is very important that as Christians we actively seek God in all things. Even though we really do not ââ¬Å"tasteâ⬠God, we need to thirst for His Word and love. In return, we will see that He is good, we receive His blessing, and find that He is our refuge. Smell ââ¬Å"The LORD smelled the pleasing aroma and said in His heart: Never again will I curse th e ground because of man, even though every inclination of his heart is evil from childhood. And never again will I destroy all living creatures, as I have done. Genesis 8:21 (NIV) God uses His senses like we do. He created us in His own image and made us to have senses. God finds obedience to be pleasant just as we think the smell of red roses is pleasant to our nose. Research The human body was created by God to have five different detected senses: taste, smell, hearing, touch, and sight. Taste and smell are the two senses that people have to help us enjoy food. They are separate, but also related. Much can be learned about the correlation between taste and smell and how they affect each other. Taste is the sense that comes from food molecules touching the taste buds on the tongue.The taste buds send signals to the brain which then translates the signals into a taste. Taste buds are nerve receptors on the tongue and palate. Different parts of the tongue have specific receptors for different types of tastes. There are thousands of taste buds on the tongue, each with a surface opening called a taste pore. At the base, microvilli sensors pick up the molecule. The molecule gets changed by sensory cells of the taste bud into a nerve impulse. The signal gets sent to the brain through the glossopharyngeal nerve to the brainstem, then to the thalamus, and on to the forebrain. That signal is translated to specific taste (Swindle, Mark). On the tongue, different tastes are picked up on different parts of the tongue. First, the sweet taste buds occur on the outside part of the tongue. A second kind is salty taste buds that are located on the back outside portion of the tongue. Lastly, the bitter taste buds are located in the far back of the tongue. There are some taste buds on the palate that pick up different tastes (Smith, David). Smell, on the other hand, is the sense that comes from odor molecules attaching to the olfactory nerve. Air carries the odor into the nose. Then odor contacts the olfactory nerves at the top of the nasal passages.The the olfactory nerves send a signal to the olfactory bulb of the brain, and the nerve sends a signal to the front of the brain. The forebrain translates the signals of the odor into a specific smell (Swindle, Mark). Smell and taste are so interrelated that many scientists think that taste is about 80% of aroma and 20% actual taste (American Academy of Otolaryngology). It changes as people age, the sense of smell seems to be better in adults than in kids. Usually at age 60 or over, adults may start to lose their sense of smell. Scientists have proven that women have a better sense of smell than men.People who have head injuries often lose their sense of smell and lose weight because the taste of the food they eat has been impaired through the injury. Also, people with sinus problems or upper respiratory problems lose weight because of a decreased sense of smell and appetite (American Academy of Otolaryngolog y). In previous studies, Frank and Byramââ¬â¢s article suggest that taste and smell interactions are dependent on taste and odor. In their experiments, they gave subjects strawberry whipped cream while pinching their nose and then strawberry cream not pinching their nose.The addition of smell to taste made the strawberry whip cream seem 85% sweeter. The same experiment was used, but with peanut butter flavored whip cream. It was found that peanut butter odor did not enhance sweetness. They then evaluated the same people with salted strawberry whip cream, and found that the odor did not increase the sweetness. This suggested that sweetness is both taste and odor dependent. The experiment with salted strawberry whip cream proves that the sense of smell is a dependent factor in a person experiencing the full sense of taste (Frank, Robert). HypothesisWhen the nose is plugged and the olfactory system is impaired, taste will be affected. Each of the eight subjects will be tested on fou r different flavors of jellybean, once with the nose plugged and once with the nose unplugged. The four flavors tested in order were: marshmallow, lemon, pear, and licorice. People in group one will have a nose plug on during the first taste. They will be impaired to taste and guess the flavor of the jelly bean. At the second attempt to taste without the nose plug, they will be able to taste easily and be able to guess the flavor of the jellybean. Group two, will start by not having the nose plugged.This group will be able to taste easily and easily guess the flavor of the jellybean. When the plug is then placed on the subjectââ¬â¢s nose, they will be able to taste because they already know the real taste from memory. Materials List -Log Book -Pencil -Jelly Beans -2 Marshmallow, 2 Lemon, 2 Pear, 2 Licorice flavored jellybeans -Towel as blindfold -Baggies -Eight Test Subjects -Nose Plug -Charts -Water Procedure To set up this experiment, eight human subjects were needed for evalua tion. Each person was tested for their sense of taste and smell. The subjects were split into two evaluation groups.The first group was given a blindfold and a nose plug. They were given a jellybean to taste. They were asked the following questions: What flavor do you think this is? Is it sweet, sour, or bitter? After the tester recorded the data, the subjects were asked to remove the nose plug. They were given the same flavor of jellybean and asked the same questions. This same procedure was used for the remaining three flavors of jellybeans. The data was recorded and the results compared. The second group was given a blind fold, but asked to taste the jellybean without the nose plug first. They were asked the same questions as group one.Data was recorded. Then they were given the nose plug and asked to taste and evaluate the same flavor of jellybean. This same procedure was used for the remaining three flavors of jellybeans. Data again was recorded and results compared. The four d ifferent types of jelly beans given were in this order; marshmallow, lemon, pear, and licorice. Observations Preston| Plugged Nose | | | No Plug| | Actual Jelly- Bean Flavor| Guessed Flavor| Sweet/Sour/Bitter (Sw/S/B) | | Guessed Flavor| Sw/S/B| 1-Marshmallow | Coconut| Sweet/Sour| | Coconut/lime| Sweet| 2-Lemon| Blueberry| Sour| | Lemon| Sour| -Pear| Cherry| Sweet| | Cranberry| Sweet/Sour| 4-Lic| Nothing| Sweet| | Rubber| Bitter| | | | | | | Tyler| Plugged Nose| | | No Plug| | 1-Marshmallow| Cinnamon| Sour| | Nothing| Bitter| 2-Lemon| Orange| Sour| | Orange| Sour| 3-Pear| Apple| Sour| | Apple| Sweet| 4-Lic| Licorice| Bitter| | Licorice| Sweet| | | | | | | Makenzie| Plugged Nose| | | No Plug | | 1-Marshmallow| Coconut| Sweet| | Cotton Candy| Sweet| 2-Lemon| Lemon| Sour| | Lemon| Sour| 3-Pear| Apple| Bitter| | Pear | Sweet| 4-Lic| Nothing| Sweet| | Licorice| Bitter| | | | | | | Pierce| Plugged Nose| | | No Plug| | 1-MM| Lime| Sour| | Popcorn| Sweet/bitter| -Lemon| Lime| Sour| | Lemon | Sour| 3-Pear| Pear| Sour/Bitter| | Pear| Sour/Bitter| 4-Lic| Peach| Sour| | Licorice| Bitter| | | | | | | | | GROUP | TWO| | | Autumn| No Plug| | | Plugged Nose| | 1-Marshmallow| Marshmallow| Sweet| | Lemon| Sweet| 2-Lemon| Lime| Sour| | Grape| Sour/Sweet| 3-Pear| Lemon| Sweet| | Blueberry| Bitter| 4-Lic| Green| Bitter| | Strawberry| Sweet| | | | | | | David| No Plug| | | Plugged Nose| | 1-Marshmallow| Cotton Candy| Sweet| | Cotton Candy| Sweet/Sour| 2-Lemon| Lemon| Sour| | Green Apple| Bitter| 3-Pear| Strawberry| Sweet| | Lemon| Bitter/Sour| 4-Lic| Black Berry| Sweet | | Strawberry| Sweet| | | | | | Katy| No Plug| | | Plugged Nose| | 1-Marshmallow| Pineapple| Sweet| | Banana| Sweet| 2-Lemon| Lemon| Sour| | Lemon /Lime| Sour| 3-Pear | Pear| Sweet| | Apple| Sweet| 4-Lic| Root beer| Sweet| | Root beer| Sweet| | | | | | | Sam| No Plug| | | Plugged Nose| | 1-Marshmallow| Mint| Sweet| | Nothing | Bitter| 2-Lemon| Lemon| Sour| | Apple| Sour| 3-Pear| Green apple| Sour| | Lemon| Sweet/Sou r| 4-Lic| Lemon/Mint| Bitter| | Cherry| Sweet| Results/Conclusion The results for each independent variable are as follows: Number of right guesses of jellybean flavor without nose plug= 13 out of 32.Number of right guesses of jellybean flavor with nose plug= 3 out of 32. Number of right guesses of jellybean flavor with nose plug after already tasting jellybean without nose plug= 1 out of 16. The first part of the hypothesis stated that impairing the sense of smell with a nose plug would affect the taste of the jellybeans. Almost half of the flavors were guessed when given without smell impairment compared to three flavors guessed when smell was impaired. This supports the hypothesis that when smell is impaired taste is affected. The nose plug did affect the taste of the jellybeans.The hypothesis also stated that the subjects would remember the actual taste of the jellybean by memory when first given a certain flavor with no smell impairment and then given the same flavor with impai rment of smell. Only 1 out of 16 guesses were accurate. Therefore, group two did not remember the taste of the same flavored jellybean when given the nose plug. In conclusion, the hypothesis was partially supported. Works Cited 1. American Academy of Otolaryngology. ââ¬Å"How do Taste and Smell work? â⬠http://www. etnet. orgHealthInformation/smellTaste. crm 2010. 2. Frank, Robert. ââ¬Å"Tasteââ¬âsmell Interactions Are Talent and Odorant Dependent ââ¬â Chem.Senses. â⬠Oxford Journals | Life Sciences & Medicine | Chemical Senses. Web. 7 Dec. 2010. . 3. Smith, David V. ââ¬Å"How Taste Works. â⬠World Book Encyclopedia. Vol. T. 2006. 4. Swindle, Mark. ââ¬Å"How Odors Are Detected. â⬠World Book Encyclopedia. Vol. Smell. 2000. 5. Swindle, Mark. ââ¬Å"Structures Important In Smell. â⬠World Book Encyclopedia. Vol. Smell. 2000. Acknowledgements I would like to thank God for making the human body so interesting and wonderful. Also, I would like to than ks my teachers and parents for helping
Tuesday, October 22, 2019
The Man Who Was Almost a Man essays
The Man Who Was Almost a Man essays The Man Who Was Almost a Man In The Man Who Was Almost a Man by Richard Wright, the main character Dave expresses his needs to be acknowledged as an adult. Yet he also exhibits his immaturity and the fact that he is not yet an adult and can not handle adult problems. His actions lead him into trouble that proves the fact that he is still an adolescent who can not handle problems of the adult world. The characters around Dave make him feel like he is still a child. His wants to purchase a gun to feel more powerful. In the beginning of this story, Dave talks about how a gun would change the way people acted towards him. He feels that if he owns this power, the men in the fields who work with him will have more respect for him, and his mother will start treating him as an adult. Dave feels as if he is surrounded by people who treat him as a child and he does not like this at all. You aint nothing but a boy. You dont need a gun. This statement said by Joe, is the main reason why Dave tru ly wants a gun, to feel independent. Even though Dave wants to be acknowledged as an adult, his actions are very immature and childlike. The act of cornering his mother for a gun is one good example of immaturity. Dave feels as though he can not ask his dad for the gun for fear of rejection, a perfect example of immaturity. Daves defiance to his mothers rules is another example of immaturity. Daves mother agrees to allow Dave to buy the gun as long as he promises to bring it straight to her. He agrees to this, yet he does not go along with her wish. The next morning, Dave set out to the fields early to shoot his gun. He ends up accidentally killing Mr. Hawkins mule, Jenny. The way Dave goes about dealing with this problem is childish. He panics and decides to lie about what really did happen. He makes up a story which he knows nobody will believe, yet he feels that if everyone does in fact believe him h ...
Monday, October 21, 2019
Cola Wars Continue - Coke and Pepsi in 2010 Essays - Coca-Cola
Cola Wars Continue - Coke and Pepsi in 2010 Essays - Coca-Cola Cola Wars Continue - Coke and Pepsi in 2010 Analysis Coke and Pepsi are companies that operated in a "carbonated soft drink (CSD) industry" (p.1). However, they have been introducing more of non-CSD drinks and becoming an overall beverage industry. In order to further analyze the industry, Michael Porter's five forces framework, competitive strategies and resources and capabilities helps determine the attractiveness of the overall industry. Carbonated Soft drink industry analysis Threat of new entry Threat of new entrants is low since the industry has already developed a high barrier that is difficult for new arrivals to enter or survive. The major companies in this market are Coke and Pepsi that have made huge and risky capital investment throughout the years. One of the spendings was towards marketing campaigns for advertisements, rebranding, sponsorships, and promotion in their brand that created a strong brand loyalty for buyers to rely on and prefer over new arrivals (p. 9-10). As well as, it is difficult for new entrants to gain buyers access, so entrants should think of a way to get their products on the self- space, because running a successful business is highly depends on how much sales they can generate. New entrants need have their product to be innovative in order to enter in the industry because Coke and Pepsi already established a strong uniqueness. Therefore, the threat of new entrants is re latively low for CSD industry. Bargaining power of buyers: Buyers of CSD industry is the retail channels such as are supermarkets, vending machines, fountain outlets, mass merchandisers, and more (p.4). These buyers have medium to high power in the industry because some of these buyers contribute for huge part of the revenue for Coke and Pepsi. For supermarkets, they generate $12 billion of CSD products in U.S., with that high amount, it causes huge demand from CSD companies to display their products. Yet there is strong self-space pressure since retailers only want to stock their self with popular brands. So buyers have the options to switch and try other brands (p.4). Therefore, the bargaining power of buyers is medium to high in CSD industry. Bargaining power of suppliers Suppliers in CSD are concentrated, sweeteners, and packaging. Commodities like coloring, caffeine, citric acid, caramel, natural flavors, and metal cans are standardized materials with no differentiation so they can be easily available in the market (p.5). As metal cans turn out to be very attractive and friendly packaging materials, Coke and Pepsi became the largest consumers of metal cans. To name few cans supplier are Rexam, Ball, and Crown Cork ning power of suppliers are low (p.5) . Threat of substitutes There are many substitute products at that time, which includes milk, coffee, bottled water, juice, tea, wine, sports drinks, and more. There were some health issues from drinking CSD, like obesity and "high fructose corn syrup as unnatural" (p.9), causing some of the substitute products to have few benefits compared to drinks from Coke and Pepsi. This causes buyers to purchase healthier alternative drink, thus decreasing in sales for Coke and Pepsi. So both companies changed the ingredient from corn syrup to natural sugar in drinks, which had lower health issue (p.9-10). Consumers are buyers' private label drinks, which is a cheaper price compared to Coke and Pepsi (p.10). As a result, threat of substitutes is high for CSD industry. Competitive rivalry There are two major players in CSD industry are Coke and Pepsi. The competitive rivalry is high because both companies could receive any updated information about any external or internal changes being made from their rivals. For instance when both companies introduce new flavours. Coke presented Fanta and sprite while Pepsi launched Mountain Dew (p.6). With that both companies have spent amount of time and money in advertising and promoting which most of the massages indicates the superiority of their own brand over other (p.7). Also both coke and Pepsi were
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